Sally Kral is a freelance writer and editor based in Atlanta. Her works focus primarily on national cocktail and spirits trends. She contributes regularly to Market Watch, Whisky Advocate, and Airport Experience News magazines, and she has written and edited for the American Distilling Institute.

Sally previously worked as Assistant Editor of Market Watch in New York City and Managing Editor of Edible Finger Lakes in Ithaca, New York. She has also written for the Cornell University Graduate School and for the Cornell Chronicle.

Banner photo of the Imperial Punch at The Rum House in New York City by Paul Wagtouicz